Amazon DSP Advertising Solutions to Grow Your Brand
Get the elite Amazon DSP advertising experts who can grow your business beyond the marketplace. Mint Your Store provides full Amazon DSP advertising services, which have helped clients dominate both on and off Amazon.

144%
Average ROAS Rare
Increase
32%
Increase in New-to-Brand
Customers
$35M+
Managed Amazon DSP
Ad Spend
9.8
Client Satisfiction with
Our Result

Why to Invest in Amazon DSP Advertising Services
Standard Amazon PPC only targets shoppers actively searching on Amazon. But that’s only 10% of your potential customers! The other 90% are out there, browsing websites, watching streaming TV, reading content, completely unreachable through your current advertising.
Every day without DSP, you’re:
- Handing valuable customers over to competitors
- Missing out on remarketing opportunities to convert abandoned carts
- Overpaying for crowded, high-CPC keywords
- Limiting your reach to Amazon’s walled garden
While you’re fighting tooth and nail for visibility on Amazon’s crowded marketplace, your competitors are quietly capturing audiences outside Amazon using Amazon DSP Ads.
The brands crushing it with Amazon DSP advertising all share one secret: they’ve partnered with an expert Amazon DSP agency that knows exactly how to leverage this complex platform.
Accredited & Certified:





What Our Amazon DSP Advertising Services Include
Amazon DSP campaign management
Every DSP account we manage receives customized audience strategies from specialists trained specifically in Amazon's demand-side platform. Our approach uses Amazon's exclusive shopper data to find your ideal customers wherever they browse online.
Audience targeting & segmentation
We identify and segment audiences based on purchasing behavior, browsing patterns, and competitive analysis. Our data scientists have developed advanced models that target high-intent shoppers with accuracy.
Creative asset development
Our in-house design team creates highly engaging display Ads and video content specifically engineered for Amazon DSP advertising campaigns, tested and optimized for maximum click-through rates.
Cross-platform retargeting strategy
Our Amazon DSP agency implements retargeting sequences that follow your potential customers across devices and platforms, keeping your products top-of-mind until they're ready to purchase.
Programmatic inventory management
We strategically place your Amazon DSP Ads across premium websites, streaming TV services, and mobile apps where your ideal customers spend time, maximizing exposure while maintaining strict brand safety protocols.
Competitive conquest campaigns
We identify and target shoppers actively browsing your competitors' products, using Amazon's exclusive data to present your superior offerings at the perfect moment of consideration.
Analytics & performance reporting
Our comprehensive reporting system delivers actionable insights on your DSP advertising Amazon performance, including detailed attribution modeling that connects off-Amazon impressions to on-Amazon sales.
New-to-brand customer acquisition
Our specialized Amazon DSP advertising strategies focus on capturing customers who have never purchased your brand before, expanding your customer base rather than simply retargeting existing buyers.
Results we delivered
A Pet brand’s DSP funnel lifted branded searches by 214% and grew new-to-brand orders by 207% in 60 days, generating $52,900 in new monthly sales.
Get Results, Not Just Reports

Beauty Brand
$83,000
Amazon sales with stagnant growth
$192,000
/ month
Amazon sales plus $31,000 in direct traffic
268% increase in total revenue with 22% coming from new channels

Home Essentials Brand
$120,000
Sales on Amazon with high ACoS
$275,000
/ month
Total sales with 40% come from DSP-driven traffic
129% growth while diversifying revenue streams
Mint Your Store Offers The Best Amazon DSP Agency Services
Let’s understand what makes us the better choice for Amazon DSP advertising services.
Mint Your Store | Other Agency | |
---|---|---|
Full Amazon Strategy Integration | Sometimes | |
New-to-Brand Focus | Limited | |
Creative Development | ||
DSP + PPC Integration | ||
Competitive Conquest Strategy | ||
Cross-Platform Campaign Management | Limited | |
Dedicated DSP Specialist | ||
Audience Segment Testing | Limited | |
Custom Audience Creation | Limited | |
ROAS Guarantee | Rarely | |
Transparent Reporting | Limited | |
Weekly Optimization | Rarely |
Amazon DSP Advertising Services
The most successful Amazon brands are aggressively expanding their reach through Amazon’s demand-side platform. If you’re selling on Amazon without leveraging Amazon DSP Ads, you’re fighting with one arm tied behind your back.
Mint Your Store offers Amazon DSP advertising services designed to find your ideal customers before your competitors do.
Here’s exactly what our Amazon DSP agency delivers:
A Kitchen Appliance brand was plateauing at $140,000/month on Amazon despite excellent products and reviews. Within 90 days of implementing our comprehensive Amazon DSP services, they captured 4,600 new-to-brand customers and increased total sales to $237,000/month. That’s a 69% revenue increase with 32% higher profit margins than their marketplace sales.
Exclusive Amazon Shopper Data Access
We unlock Amazon’s unmatched purchase intent data (insights no other ad platform can offer) to target shoppers who are already in-market for products like yours.
Strategic Off-Amazon Targeting
Our Amazon advertising DSP experts deploy your Ads across premium websites, mobile apps, and streaming services where your ideal customers spend their time, creating brand awareness that translates to sales.
Precise Audience Segmentation
We create hyper-targeted audience segments based on actual shopping behavior, not just demographics, ensuring every impression reaches someone likely to purchase your products.
Complete Funnel Management
From awareness to consideration to purchase, we strategically position different ad formats to guide potential customers through your sales funnel, maximizing conversion at every stage.
Advanced Attribution Modeling
Our sophisticated tracking system connects the dots between off-Amazon impressions and on-Amazon sales, delivering clear ROI metrics for your Amazon DSP advertising investments.
Case Study: A Kitchen Appliance brand was plateauing at $140,000/month on Amazon despite excellent products and reviews. Within 90 days of implementing our comprehensive Amazon DSP services, they captured 4,600 new-to-brand customers and increased total sales to $237,000/month. That’s a 69% revenue increase with 32% higher profit margins than their marketplace sales.
Amazon DSP Audience Targeting
Most sellers are blind to 97% of potential customers because they only target shoppers already on Amazon. The real gold mine is reaching high-intent buyers before they even open Amazon’s app.
When well executed, Amazon DSP advertising can target customers based on actual purchase behavior, browsing history, and even competitor interactions. And it takes a specialized agency that understands both the technical mechanics of the platform and the strategic vision to maximize ROI.
A Pet Products brand was struggling to break beyond $95,000/month in sales despite excellent product reviews. After implementing our Amazon DSP Audience Targeting system, they reached 175,000 perfect-match customers outside of Amazon. Within 60 days, their sales jumped to $187,000/month while acquiring 4,300 new-to-brand customers who continue to make repeat purchases.
Lifestyle Audience Segmentation
We analyze thousands of customer behavior patterns to create precise audience segments that match your ideal buyer personas. Our targeting models have consistently identified high-conversion audiences that standard demographic targeting misses completely.
Competitive Conquest Strategy
We deploy targeted amazon dsp ads to shoppers actively researching or purchasing your competitors' products. This strategy has helped our clients capture 18-27% of their competitors' customer base within 120 days.
In-Market Buyer Targeting
Our system identifies and targets shoppers actively searching for products in your category, reaching them at the perfect moment of consideration when they're most likely to convert.
Look-alike Audience Expansion
We use your best customer profiles to find thousands more shoppers with identical buying patterns. This technique has expanded our clients' customer base by an average of 43% annually.
Cart Abandonment Recapture
Our specialized retargeting sequences follow shoppers who viewed your products but didn't purchase, using strategic messaging to overcome objections and recapture lost sales.
Case Study: A Pet Products brand was struggling to break beyond $95,000/month in sales despite excellent product reviews. After implementing our Amazon DSP Audience Targeting system, they reached 175,000 perfect-match customers outside of Amazon. Within 60 days, their sales jumped to $187,000/month while acquiring 4,300 new-to-brand customers who continue to make repeat purchases.
Amazon Brand Growth Integration
Amazon DSP advertising is powerful on its own. However, when combined with a strong Amazon foundation, it becomes unstoppable. That’s why Mint Your Store doesn’t treat DSP in isolation.
We integrate it with your broader Amazon growth strategy to drive long-term, scalable success. Here’s how we align our Amazon DSP services with your other Amazon assets.
A Premium Skincare brand was spending $18,000/month . on DSP ads but only converting 8% of traffic due to fragmented Amazon assets. After implementing our Amazon Brand Growth Integration system, we synchronized their Storefront, listings, and A+ Content with their DSP messaging. Within 90 days, their conversion rate jumped to 22% while monthly sales increased from $95,000 to $186,000.
Storefront Conversion Alignment
We ensure your Amazon Storefront is optimized to match the messaging and visuals of your DSP campaigns, creating a seamless customer journey that boosts trust and sales.
Listing Optimization Sync
We drive traffic with DSP, but your product listings close the sale. Our copywriters and SEO experts collaborate with our advertising team to ensure every DSP-driven visitor lands on a high-converting product detail page (PDP) with compelling content, optimized images, and keyword-rich copy.
A+ Content Amplification
Your A+ Content is your product's sales pitch. We make sure the traffic coming from Amazon DSP campaigns experiences rich visuals, detailed features, and brand storytelling that amplifies credibility and increases add-to-cart rates.
Cross-Service Analytics
Our integrated reporting tracks not just DSP performance but how it boosts your organic rankings, conversion rates, and repeat customer metrics.
Full-Funnel Strategy Sync
From ads to storefront to post-purchase experience, our Amazon growth experts build a unified funnel that attracts, converts, and retains customers. DSP traffic becomes more profitable when every other piece of your Amazon presence is aligned.
Case Study: A Premium Skincare brand was spending $18,000/month . on DSP ads but only converting 8% of traffic due to fragmented Amazon assets. After implementing our Amazon Brand Growth Integration system, we synchronized their Storefront, listings, and A+ Content with their DSP messaging. Within 90 days, their conversion rate jumped to 22% while monthly sales increased from $95,000 to $186,000.
Effective Amazon DSP Advertising Requires EXPERT Strategy
After helping hundreds of sellers succeed with Amazon DSP Ads, Mint Your Store has developed a robust marketing approach that consistently delivers results.
Strategic Audience Targeting
- Identify high-intent shoppers based on actual purchase behaviors
- Create strategic conquest targets to capture competitor traffic
- Develop lookalike audiences from your highest-value customers
- Implement progressive targeting that follows the customer journey
Precision Creative Development
- Instantly capture attention in crowded Ad spaces
- Highlight your unique value proposition at a glance
- Overcome objections before they arise
- Spark emotional connections with your audience
- Drive specific actions based on funnel position
Weekly Optimization Protocol
- Performance analysis across 17+ KPIs
- Smart bid adjustments based on live data
- Creative rotation to prevent Ad fatigue
- Optimizing placements for maximum visibility
- Budget reallocation to highest-performing segments
- Ongoing competitive intelligence monitoring
Advanced DSP Tactics
- Multi-step retargeting sequences
- Seamless cross-device audience coordination
- On-Amazon/Off-Amazon messaging alignment
- Integrated video + display Ad strategies
- Seasonal campaign adjustments for relevance
- Product launch amplification campaigns
- Brand defense to protect your market share
8 Step Amazon DSP Advertising Process
Partner with an expert Amazon DSP advertising team that does more than run Ads. We enhance underperforming campaigns with data-driven strategies specific to your brand.
In-Depth Account & Product Analysis
We start Amazon DSP advertising by conducting a thorough analysis of your Amazon business, including product performance, current advertising strategies, and competitive positioning. This assessment identifies your unique advantages and opportunities for expansion.
Audience & Buyer Persona Research
Our data team analyzes your current customer base to uncover who buys, why they buy, and where they spend time online. We map journeys, build strategic segments, and surface high-value audiences your competitors are likely missing.
Custom DSP Strategy Development
Based on your specific products, competition, and growth goals, we create a personalized Amazon DSP advertising strategy designed to reach perfect-match customers across the internet. This includes custom audience targeting, placement strategy, and budget allocation plans.
Creative Development & Testing
Our in-house creatives design Ad variations that capture attention and convert from upper-funnel awareness Ads to bottom-funnel retargeting. We continuously A/B test messaging, visuals, and formats to maximize engagement.
Technical Setup & Tracking
We implement advanced tracking and attribution models that connect off-Amazon impressions directly to on-Amazon sales. You’ll see exactly how your DSP investment impacts revenue and new customer acquisition.
Campaign Launch & Initial Optimization
We roll out campaigns with close monitoring in the first 14 days, fine-tuning bids, placements, and audiences. This early optimization phase establishes performance benchmarks and identifies quick wins.
Ongoing Performance Optimization
Our team of experts monitors performance daily and conducts weekly deep-dives to refine audience targeting, creatives, and bidding strategies. This ensure steady improvements and maximum ROAS over time.
Strategic Scaling & Expansion
Once we’ve established high-performing campaigns, we strategically expand your audience reach, test new creative approaches, and increase investment in winning strategies.
Loved ❤️ by Amazon Sellers Worldwide





Frequently Asked Questions
Amazon DSP (Demand-Side Platform) advertising is a programmatic advertising platform that allows you to reach customers both on and off Amazon through display, video, and audio ads. Unlike standard PPC, which only targets active Amazon shoppers, DSP reaches audiences across the web, on streaming services, and other digital platforms based on shopping behavior and interests.
Yes, Amazon typically requires a minimum monthly spend of $5,000 for self-service access. However, through Mint Your Store's managed service, you can access Amazon DSP with a lower minimum budget while benefiting from our expertise and consolidated buying power.
For meaningful results with Amazon DSP ads, we recommend a minimum monthly budget of $5,000, with many of our clients investing $10,000-$30,000 monthly as they scale their results. The platform requires sufficient data to optimize effectively, and smaller budgets typically don't generate enough impressions for strategic optimization.
Most clients see initial results within 2-3 weeks as we optimize campaigns. However, the full benefit of DSP advertising typically appears within 30-45 days as we refine audience segments and creative assets based on performance data.
Absolutely! Retargeting shoppers who viewed your products but didn't purchase is one of the most powerful applications of Amazon DSP. We create specialized retargeting campaigns that recapture these high-intent customers with compelling messaging.
Yes, our in-house creative team develops all necessary banner Ads, sponsored brand video assets, and OTT creative to ensure your campaigns perform at their best. We handle everything from concept to production.
You'll receive weekly performance reports detailing key metrics like impressions, clicks, conversions, and ROAS across all campaign types and audience segments. We also provide strategic analysis and recommendations during regular review calls.
No. While most clients stay with us for the long term due to consistent results, we operate on a month-to-month basis after an initial 90-day commitment. You can cancel anytime with 30 days' notice.
Absolutely! DSP is particularly effective for new product launches as it allows you to reach relevant audiences based on their interest in similar products or categories, even before they're searching for your specific keywords.
Absolutely. You maintain complete oversight and final approval authority. We work as your partner, implementing strategies with your approval while providing full transparency into campaign performance. We'll never make major changes without your consent.
Yes! One of the most powerful capabilities of Amazon DSP is competitive conquesting—targeting shoppers who've viewed or purchased competing products. Our strategic conquest campaigns can help you capture market share directly from competitors by presenting your superior alternative.
While Amazon DSP advertising works best for established sellers with at least $50,000 in monthly revenue, we've successfully implemented DSP strategies for growing brands with strong products and clear differentiation. What matters most is having products with healthy margins and a compelling value proposition that resonates with customers.
No. Our integrated approach ensures your DSP and PPC campaigns work together synergistically. DSP focuses primarily on top-of-funnel awareness and competitive conquest, while PPC captures high-intent traffic already on Amazon. When properly managed, these channels complement each other to create a complete customer acquisition strategy.
Absolutely! While many clients focus on driving Amazon sales, our DSP strategies can also direct traffic to your own website, building your direct-to-consumer channel. We can implement split strategies that build both your Amazon presence and your independent ecommerce business simultaneously.
We use a comprehensive measurement framework that includes both immediate performance metrics (ROAS, CTR, conversion rate) and strategic growth indicators (new-to-brand customers, market share growth, competitor conquest). Our attribution approach connects off-Amazon impressions to on-Amazon sales for clear visibility into your true return on investment.
Yes! Unlike many Amazon DSP agencies that require you to provide finished creative assets, our in-house design team creates custom static, animated, and video creative specifically engineered for DSP performance. We develop multiple creative variations for testing and continuously optimize your assets based on performance data.
To develop your custom Amazon DSP advertising strategy, we'll need access to your Amazon Advertising account, information about your key products and competitors, and details about your ideal customer profile. Our onboarding process guides you through providing all necessary information, and we handle the technical setup from there.
No-Risk Guarantee at Mint your Store
We’re so confident in our ability to improve your Amazon DSP advertising performance that we offer this industry-leading guarantee.

If we don't increase your ROAS within 90 days, we'll work for FREE until we do.
Hire the Best Amazon DSP Agency
Mint Your Store is a performance-driven Amazon DSP agency that knows exactly how to leverage Amazon’s exclusive data to find your perfect customers everywhere they browse online.
You're in good hands!

